| 序号 | 专利名 | 申请号 | 申请日 | 公开（公告）号 | 公开（公告）日 | 发明人 |
|---|---|---|---|---|---|---|
| 161 | 무선통신망에서의 광고 방법 | KR1020010079905 | 2001-12-17 | KR1020030045589A | 2003-06-11 | 김석범 |
| PURPOSE: An advertising method in a wireless communication network is provided to enable mobile phone subscribers to recommend an advertisement to each other, and to spread the advertisement by using a short message service, thereby dynamically and adaptively generating advertisement targets and drawing users' attention. CONSTITUTION: An advertising agency system transmits an advertising short message to a wireless terminal(10). A user of the wireless terminal presses a 'send' button of a keypad after seeing the short message, and connects to the advertising agency system(12). The advertising agency system enables the connected wireless terminal to recommend a target terminal to receive the short message, or enables the terminal to participate in an event(14). Whenever target terminals are recommended, the system transmits the short message to recommended wireless terminals(16). The wireless terminals receiving the short message press 'send 'buttons to connect to the system(18). The wireless terminals re-recommend other targets or participate in the event(20). | ||||||
| 162 | 온라인을 이용한 광고 방법 | KR1020020013389 | 2002-03-12 | KR1020020029356A | 2002-04-18 | 박종혁 |
| PURPOSE: An online advertisement method is provided to increase the online advertisement effect by inducing a user to consciously recognize the advertisement in the course of inputting an advertisement string or voice wanted by the advertisement. CONSTITUTION: The method comprises a main server(100) processing the data needed for a control of respective device in a web site and the site management and proving a service to a user, an auxiliary server(110) providing the service environment of user and processing the text, image and voice data used by the advertisement, a program(120), an advertisement database, and a database(130) storing the system, user and management information needed to manage the web site. The program provides a data process algorithm to the auxiliary server in order to apply the text, image and voice data to the online environment of user and controls the processing and the movement of cursor. The process of auxiliary server comprises comparing the advertisement text string inputted by a user with the quantized data value of previously stored advertisement text string, spectrum analyzing the quantized data of advertisement voice inputted by the user, and comparing the quantized data with a pattern matching system by searching the advertisement data. | ||||||
| 163 | 광고용 무선 오디오 연주기 | KR1019990017457 | 1999-05-14 | KR1020000073884A | 2000-12-05 | 황삼청 |
| PURPOSE: A wireless audio player for an advertisement is to provide a built-in wireless communicating unit to the player and play the advertisement input through the wireless communicating unit by wireless at a desired time. CONSTITUTION: The wireless audio player for an advertisement comprises a battery(1) for supplying power source to an external circuit, a power treating portion(2) for rectifying power source supplied from an out side into a stable voltage and current, an information selecting portion for selecting a necessary information or program, a displaying portion for displaying message in a latter or a number according to an operational state, a software for restoring a compressed audio file, a data storing portion for storing the audio file according to a controlling signal applied from a control unit(5), a sound reproducing portion(10) for converting the data stored in the data storing portion into a sound according to the controlling signal from the control unit, and a wire/wireless data transmitting/receiving portion(7,8) connected with an external equipment to transmit and receive the data. | ||||||
| 164 | 광고용 무선 통신 단말기 | KR1019990017456 | 1999-05-14 | KR1020000073883A | 2000-12-05 | 황삼청 |
| PURPOSE: A mobile terminal for advertisements is provided to store advertisements in a terminal to present the advertisements, and to analyze/totalize advertising results from users to transmit the analyzed/totalized information to a service provider, so as to efficiently distribute the advertisements by mobile terminals. CONSTITUTION: A mobile terminal stores advertisements in a ROM(27) while the wireless communication terminal is manufactured. Or, the mobile terminal stores an advertisement transmitted on line from a service provider in the ROM or a dynamic-RAM(28) through a wireless communication. If a user presses a key in a keyboard(11) of the terminal, the terminal reads the stored advertisements from the ROM or the DRAM, and presents the advertisements by characters or images on a liquid crystal display(LCD)(12), and the terminal outputs the advertisements through a speaker(13). The terminal analyzes results of the advertisements the user watched, and stores the results in the ROM or the DRAM. The advertising results are transmitted to the service provider through communication messages at regular intervals. | ||||||
| 165 | 인터넷 게임을 이용한 온라인 광고기법 | KR1020000040045 | 2000-07-12 | KR1020000059073A | 2000-10-05 | 박주현 |
| PURPOSE: An on-line advertisement technique is provided to be capable of absorbing a game user as a major client by increasing an advertisement effect. CONSTITUTION: In an on-line advertisement technique, a user connects with a game web site in order to start a game(51b). Whether the user is a member or not is judged(51c). If the user is a member, the user participates in a game(51e). If the user is not a member(51d), the user receives a cyber point and then participates in a game. A result of the game is sent to a game server at an end of the game so as to be stored(51f). If the user is disconnected(51g), the game is ended(51h). | ||||||
| 166 | 맞춤형 온라인 광고방법 | KR1020000032120 | 2000-06-12 | KR1020000054558A | 2000-09-05 | 이세진 |
| PURPOSE: A tailored online advertisement method is provided so that banner advertisement effects can be improved by providing a potential consumer with an advertisement relating to the goods in which he/she is interested. CONSTITUTION: Each member's personal information and consumer information are transmitted from an internet service provider through a communications network, and stored in a database. The personal information of a member who logs in the site is transmitted through the communications network. Thereafter, the consumer information of the member is extracted from the database. According to the extracted consumer information of the member, the internet service provider transmits a related advertisement to a terminal of the member through the communications network. Each unit (200) transmits information of web surfing of users to the TOA system (100) of a web server during the predetermined period (at least one month) and the TOA system (100) constructs a database according to the information. | ||||||
| 167 | 전화통화전 광고방법 | KR1019990012602 | 1999-04-06 | KR1019990064556A | 1999-08-05 | 하흥광; 김호규 |
| 본발명은전화를이용하는광고방법에관한것으로서, 시내·외유선전화및이동전화의가입자가송신을할 경우발신신호음대신각 통신회사의회선관리기(전자교환기)에전화국번별혹은시간별로저장된광고멘트를들을수 있도록한 것이다. 즉본 발명은전화를이용한새로운개념의광고를탄생시킴과동시에송신자로하여금통화요금의일부에대한부담을덜 수있도록한 것이다. | ||||||
| 168 | Online advertising system and online advertising method | JP2005030384 | 2005-02-07 | JP2006215956A | 2006-08-17 | UWADA HIROMI |
| <P>PROBLEM TO BE SOLVED: To measure effects of on-line advertisements at both a recommendation site and a commercial site, and to trace behavior of a user. <P>SOLUTION: When a user accesses a recommendation site 2 and selects banner advertisements (S1), a URL for repeating is transmitted to a user computer 1 (S2). When a request from the user computer 1 (S3) is received, a repeater system 3 rewrites the transmission origin of an IP packet to the IP address of the repeater system 3 (S4) and transmits it to a commercial site 4 (S5). When receiving a request from the repeater system 3, the commercial site 4 returns a response to the repeater system 3 (S7). The repeater system 3 rewrites the transmission origin of the IP packet received from the commercial site 4 to the IP address of the repeater system 3 (S8) and transfers it to the user computer 1 (S9). The repeater system 3 stores data communication between the user computer 1 and the commercial site 4 in a database (S6). <P>COPYRIGHT: (C)2006,JPO&NCIPI | ||||||
| 169 | 온라인 게임에서의 광고방법 및 그의 광고시스템 | KR1020110063813 | 2011-06-29 | KR101439589B1 | 2014-09-12 | 박선희 |
| 본 발명은 온라인 게임에서의 광고방법 및 그의 광고시스템에 관한 것이다. 본 발명은 게임 스토리에 따라 온라인 게임을 수행하는 게이머 PC와, 상기 게이머 PC에 화면 표시되는 게임 아이템과, 온라인 게임이 진행되도록 제어하는 게임 서버를 포함한다. 그리고 상기 게임 서버는 온라인 게임 도중, 작전지역 이동에 따른 로딩시간 동안 광고 정보를 표시하거나 게임 아이템이 선택되어 툴 팁 정보가 표시될 때 광고정보를 함께 표시하도록 하고 있다. 그와 같은 본 발명에 따르면 지역 이동시의 로딩 시간과 게임 아이템의 툴 팁 정보를 이용하여 게이머의 시선이 지속적으로 집중되는 곳에 새로운 광고기법을 제안하고 있어, 게임의 흐름을 방해하지 않으면서도 광고 효과가 향상되는 이점이 있다.
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| 170 | 온라인을 통한 광고주의 광고 신청 방법과 그 시스템 | KR1020110105685 | 2011-10-17 | KR1020130041447A | 2013-04-25 | 박질선 |
| PURPOSE: An online advertisement application method of an advertiser and a system thereof are provided to enable an advertiser to apply an advertisement by selecting new advertisement space which is not designated as an advertisement space, thereby allowing the advertisement to be displayed in the selected advertisement space. CONSTITUTION: An advertisement application system server provides a user interface of an advertisement host object request page to a terminal of an advertisement host(2). After advertisement host object information is inputted, the server applies advertisement host object registration to the terminal of the advertisement host(3,4). The server records advertisement host object data in an advertisement host object database(5). The server provides a user interface of an advertisement application page to a terminal of an advertiser(6). After advertisement information is inputted, the server applies advertisement registration to the terminal of the advertiser(7,8). The server records advertisement data in an advertisement database(9). [Reference numerals] (2) Providing an advertisement host object request page to an advertisement host; (3) Setting advertisement environment about an advertisement host object; (4) Applying the advertisement host object; (5) Registering the advertisement host object; (6) Providing an advertisement application page to an advertiser; (7) Selecting an empty space for advertisement by the advertiser; (8) Applying advertisement; (9) Registering the advertisement; (AA) Start; (BB) End; | ||||||
| 171 | 온라인 쇼핑몰에서 광고를 제공하는 방법 및 쇼핑몰 서버 | KR1020080103383 | 2008-10-22 | KR1020100044304A | 2010-04-30 | 연대중 |
| PURPOSE: A method for providing an advertisement in an online shopping mall and an online shopping mall server are provided to place an advertisement related to a desired product category on a spot where the eyes of a user should stay, thereby maximizing advertisement effects. CONSTITUTION: A product category manager(210) hierarchically manages product categories. An advertisement storage unit(220) links a plurality of advertisements with the product categories. The advertisement storage unit stores the linked advertisements. If a specific upper product category is selected, an advertisement extractor(230) extracts an advertisement related to the specific upper product category. | ||||||
| 172 | 광고 웹사이트를 이용한 온라인 광고 방법 | KR1020160092184 | 2016-07-20 | KR1020170015166A | 2017-02-08 | 김성완 |
| 광고웹사이트를이용한온라인광고방법이개시된다. 본발명의일 실시예에따른온라인광고방법은, 각지역의광고들이게재되는광고웹사이트에사용자단말기를이용하여접속하는단계, 상기사용자단말기가접속한지역및 상기접속한지역을포함하는행정구역상의상위지역중 적어도하나를선택하기위한지역선택메뉴및 상기광고들을포함한광고영상이상기사용자단말기에표시되도록, 상기광고영상을상기사용자단말기에게제공하는단계, 상기사용자단말기로부터상기지역선택메뉴를통해특정지역이선택됨을알리는신호가수신되면, 상기광고웹사이트에등록된광고들중 상기선택된특정지역과관련된광고들을검색하는단계및 상기검색된광고들중 한정된개수의광고가해당광고별로지정된시간동안상기사용자단말기의화면에표시되도록, 상기검색된광고들중 한정된개수의광고를상기지정된시간동안상기사용자단말기에게제공하는단계를포함한다. | ||||||
| 173 | 온라인 콘텐츠의 광고 매칭 방법 및 그를 이용한 광고 매칭 서버 | KR1020140151077 | 2014-11-03 | KR101628510B1 | 2016-06-09 | 이원섭 |
| 본발명은온라인콘텐츠와함께노출되는광고를매칭시키는방법및 그를이용한광고매칭서버에관한것으로, 그방법은온라인콘텐츠가성인콘텐츠인지여부를판단하는단계; 온라인콘텐츠가성인콘텐츠인경우온라인콘텐츠에포함되는광고를제공하도록미리설정된복수의광고네트워크들중에서제1 광고네트워크를제외한나머지광고네트워크를선택하고, 성인콘텐츠가아닌경우에는복수의광고네트워크들각각에대해설정된광고제공비율에따라어느하나의광고네트워크를선택하는단계; 및선택된광고네트워크로부터제공되는광고와온라인콘텐츠를매칭시키는단계를포함한다. | ||||||
| 174 | 온라인 광고 제공 방법 및 그를 위한 광고 제공 서버 | KR1020120024717 | 2012-03-09 | KR1020130103237A | 2013-09-23 | 고두현 |
| PURPOSE: An online advertisement providing method and an advertisement providing server therefor are provided to differently provide compensation according to the ratio of user's advertisement viewing and provide a quiz related to the advertisement with respect to the advertisement viewed more than the predetermined ratio, and to provide bonus compensation according to whether the quiz is the right answer or not, thereby allowing the viewers to actively participate in the advertisement. CONSTITUTION: An advertisement providing server provides advertisement content for a user terminal (S710). The advertisement providing server determines reward mileage according to proportioning the playback degree in the user terminal to the provided advertisement content (S720). The advertisement providing server provides the determined compensation mileage for the user's account related to the user terminal (S730). The advertisement providing server provides the user terminal with progress interface reflecting the progress situation of advertisement content being played. [Reference numerals] (AA) Start; (BB) End; (S710) Provide an advertisement content for a user terminal; (S720) Determine reward mileage according to the proportion of the playback to the provided advertisement content; (S730) Provide the determined compensation mileage to the user's account | ||||||
| 175 | 온라인 게임에서의 광고방법 및 그의 광고시스템 | KR1020110063813 | 2011-06-29 | KR1020130007130A | 2013-01-18 | 박선희 |
| PURPOSE: An advertisement method in an online game and an advertisement system are provided to display advertisement information when a local movement loading time or tool tip information is displayed by selecting a specific game item. CONSTITUTION: A gamer PC(160) performs an online game corresponding to a game story. A game server(130) provides a game program to the gamer PC and performs the online game. When a character moves from one operation area to other operation areas corresponding to the game story, the game server receives advertisement information during a loading time. The advertisement information is displayed on a screen in the gamer PC. [Reference numerals] (110) Web server; (120) Authentication server; (131) Control unit; (132) Capture unit; (133) Storage unit; (134) Authentication management unit; (135) Content providing unit; (136) Rate processor; (140) Database; (142) Advertisement DB; (150) Advertiser PC; (160) Gamer PC | ||||||
| 176 | 광고주 상호 추천 광고 시스템 | KR1020100120774 | 2010-11-30 | KR101206995B1 | 2012-11-30 | 윤철현 |
| 본 발명은 사용자 단말기, 메인 서버를 포함하며, 회원이 등록한 웹 사이트 또는 웹 페이지를 노출시키는 서비스 제공 시스템으로서, 등록할 웹 사이트 또는 웹 페이지정보, 추천포인트정보를 메인 서버로 송신하며, 타회원이 등록한 웹 사이트 또는 웹 페이지에 대한 추천 요청을 메인 서버로 전송하는 사용자 단말기; 메인 사이트를 구비하고, 웹 사이트 또는 웹 페이지의 주소정보, 추천포인트정보를 상기 사용자 단말기로 요청하는 등록관리 모듈을 구비하며, 웹 사이트 또는 웹 페이지를 등록하는 회원의 보유포인트정보를 확인하고, 상기 회원이 등록한 웹 사이트 또는 웹 페이지에 대한 추천 요청을 수신할 경우에, 등록시 설정한 추천포인트를 상기 회원의 보유포인트에서 차감하여, 메인 사이트의 관리자와 추천요청을 한 회원에게 분배하는 포인트관리 모듈을 구비하고, 등록된 웹 사이트 또는 웹 페이지의 광고 순위를 결정하여, 하나 이상의 상위 웹 사이트 또는 웹 페이지를 메인 사이트의 메인 페이지에 노출시키는 추천관리 모듈을 구비하는 메인 서버;를 포함하는 온라인 광고 시스템에 관한 것이다.
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| 177 | 광고주 상호 추천 광고 시스템 | KR1020100120774 | 2010-11-30 | KR1020120076546A | 2012-07-09 | 윤철현 |
| PURPOSE: An advertisement mutual recommendation advertisement system is provided to enable an advertiser to be an advertisement target at the same time, thereby increasing the effect of an advertisement exposure. CONSTITUTION: A registration managing module(120) requests the address information of a web site or a web page and recommendation point information to a user terminal(10). If the recommendation request about the registered website or the web page is received, a point managing module(130) deducts a recommendation point fixed at the registration time from the point of a member. A recommendation managing module(140) decides the advertisement ranking of the registered website or the web page. The recommendation managing module exposes one or more websites or web pages in a high rank on the main page of a main site(110). | ||||||
| 178 | 온라인 광고 검출 및 광고 캠페인 분석 | KR1020090118182 | 2009-12-02 | KR1020100067611A | 2010-06-21 | 커비,스티븐데니스; 컬렛,피터; 피그,매튜; 홀먼,재러드 |
| PURPOSE: An online AD detection and AD campaign analysis are provided to analyze an online advertisement by obtaining a metric for an online advertisement. CONSTITUTION: A processor(602) parses a webpage of a website, and identifies an advertisement beacon from the parsed webpage. In addition, the processor uses the information in a data storage device to judge whether or not the advertisement beacon identifies an online advertisement for a client. Furthermore, the processor determines the metric for the online advertisement for the client. | ||||||
| 179 | 무선 인터넷 광고와 전자쿠폰이 결합된 광고방법 | KR1020000040007 | 2000-07-12 | KR1020020006377A | 2002-01-19 | 서수길; 허도석 |
| PURPOSE: An advertising method combining a wireless Internet advertisement and an electronic coupon is provided to perform a service combined with a wireless Internet advertisement and an electronic coupon using a WAP(Wireless Application Protocol) and an SMS(Short Message Service). CONSTITUTION: A user joins and connects to a wireless Internet of the corresponding mobile communication company(s20). The user selects advertisement contents out of wireless Internet contents(s40). The user checks whether a coupon is set in the advertisement and the advertisement is adapted to one's taste, and the user looks ahead the advertising coupon(s60). If the user wishes to download the advertising coupon(s80), the user downloads the advertising coupon in one's mobile phone(s100). The advertising coupon may be used as an electronic coupon(s120). A predetermined time designated by an advertisement manager or a mobile communication businessman is passed(s140), the advertisement is replaced with other advertisement(s160). | ||||||
| 180 | 무선호출기에 광고를 제공하는 방법 및 장치 | KR1020000013130 | 2000-03-15 | KR1020010091435A | 2001-10-23 | 최영순 |
| PURPOSE: A method and an apparatus for providing advertisement to a radio pager are provided to easily provide large volume of advertisement information by preliminarily storing the advertisement and displaying the advertisement with a personal message at the same time, and to provide effective advertisement appropriate for the advertisement user. CONSTITUTION: Such self-information as age and sex is stored(S1). A plurality of advertisement information including an identifier are received and stored in a receiving standby state(S2,S3,S4). A personal message is received in the receiving standby state(S5). One of the advertisement information is selected(S6). The selected advertisement information is displayed connecting with the personal message(S7). | ||||||
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