| 序号 | 专利名 | 申请号 | 申请日 | 公开（公告）号 | 公开（公告）日 | 发明人 |
|---|---|---|---|---|---|---|
| 81 | 온라인 참여광고 서비스 시스템과 실시간 참여광고 서비스 방법 | KR1020100016067 | 2010-02-23 | KR1020110096692A | 2011-08-31 | 이정훈 |
| 본 발명은 방송되는 광고영상물에 대하여 사용자들의 퀴즈참여가 가능하도록 하는 온라인 참여광고 서비스 시스템에 관한 것이다.
본 발명은 티브이 또는 기타 방송매체를 통해 방송되는 실시간 광고영상에 대하여 광고영상물에 등록된 퀴즈를 사용자가 실시간으로 참여할 수 있도록 하고, 참여기록과 퀴즈기록정보를 누계하여 관계자(광고주, 광고대행사, 방송국광고제작자 및 퀴즈참여자)에게 제공할 수 있도록 함으로써, 실시간 방송광고에 대한 기대와 호감도를 증가시켜 광고효과를 증가시킬 수 있도록 하는 온라인 참여광고 서비스 시스템을 제공하며, 또한 본 발명은 방송되었던 광고영상 또는 직접제작(편집포함)된 광고영상을 등록할 수 있도록 하고, 등록된 광고영상물에 대하여 퀴즈를 등록할 수 있도록 하여, 접속된 사용자들이 광고영상물을 확인하면서 퀴즈 풀이에 참여할 수 있도록 하여, 참여기록과 퀴즈기록정보를 누계하여 제공할 수 있도록 함으로써, 제작된 광고영상의 재활용 및 광고주의 적응적인 광고가 가능함은 물론, 지속적인 광고효과를 얻을 수 있도록 한 온라인 참여광고 서비스 시스템을 제공하고자 한다. |
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| 82 | 온라인 광고 방법 및 온라인 광고 시스템 | KR1020040013774 | 2004-02-28 | KR1020050071308A | 2005-07-07 | 양라영; 최미정; 이우성 |
| 본 발명은 온라인 광고 방법 및 온라인 광고 시스템에 대한 것으로서, 더욱 상세하게는 사용자들 사이의 질문 및 답변을 통해 지식을 제공 받을 수 있도록 하는 지식 제공 서비스 시스템을 이용한 온라인 광고 방법 및 온라인 광고 시스템에 관한 것이다. 본 발명에 따른 온라인 광고 방법은 소정의 지식 데이터베이스에 지식 데이터를 유지하는 단계(상기 지식 데이터는 질문 데이터 및 상기 질문 데이터와 연관된 답변 데이터를 포함함), 소정의 지식 광고 데이터베이스에 하나 이상의 광고 레코드(record)를 등록하여 유지하는 단계(상기 광고 레코드는 질문 데이터, 답변 데이터 또는 광고 데이터를 포함하는 지식 광고 데이터, 광고주 식별자 및 상기 지식 광고 데이터와 연관된 노출 회수 데이터 중 어느 하나 이상을 포함함), 통신망을 통해 사용자로부터 키워드를 입력 받는 단계, 상기 지식 데이터베이스를 참조하여 상기 키워드를 포함하는 지식 데이터를 검색하는 단계, 상기 지식 광고 데이터베이스를 참조하여 상기 키워드를 포함하는 지식 광고 데이터를 검색하는 단계, 상기 검색된 지식 데이터 또� � 상기 검색된 지식 광고 데이터에 대한 검색 결과 리스트를 생성하여 상기 사용자에게 제공하는 단계, 상기 검색된 지식 광고 데이터와 연관된 노출 회수 데이터를 갱신하여 상기 광고 레코드에 기록하는 단계, 및 상기 노출 회수 데이터를 이용하여 상기 광고주에게 과금하도록 제어하는 단계를 포함한다. | ||||||
| 83 | DEVICE, SYSTEM AND METHOD OF PRESENTATION OF ADVERTISEMENTS ON A WIRELESS DEVICE | PCT/IL2007000082 | 2007-01-22 | WO2007086051A3 | 2009-04-16 | LEVKOVITZ ZOHAR |
| Devices, systems and methods of presentation of advertisements on a wireless device. For example, a wireless communication device includes a display unit to display one or more user-selectable operations selectively associated with an advertisement embedded within an incoming message. | ||||||
| 84 | DEVICE, SYSTEM AND METHOD OF PRESENTATION OF ADVERTISEMENTS ON A WIRELESS DEVICE | PCT/IL2007/000082 | 2007-01-22 | WO2007086051A2 | 2007-08-02 | LEVKOVITZ, Zohar |
Devices, systems and methods of presentation of advertisements on a wireless device. For example, a wireless communication device includes a display unit to display one or more user-selectable operations selectively associated with an advertisement embedded within an incoming message. |
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| 85 | METHOD AND APPARATUS FOR DISPLAYING ADVERTISING INDICIA ON A WIRELESS DEVICE | PCT/US2001/024326 | 2001-08-02 | WO02015138A1 | 2002-02-21 | |
| The present invention is a wireless device, such as a pager that has an identity, such as a frequency. The wireless device is provided for notifying a user of a source of a page, such as a telephone number, directed specifically to the identity of the wireless device. The wireless device includes a housing, a display attached to the housing, a driver connected to the display for causing indicia to appear on the display, a controller, such as a microprocessor connected to the driver for sending to the display a signal comprising indicia to appear on the display, a memory that is preprogrammed with advertising indicia, and a receiver connected to the controller for receiving a page signal directed specifically at the identity of the wireless device and for communicating the page signal to the controller. When the controller receives the page signal received by the receiver, the controller sends to the driver a signal comprising the advertising indicia preprogrammed in the memory for causing the display to display the advertising indicia. The controller will then send to the driver a signal comprising an identification of the source of the page for display on the display. A method is also provided in relation to the use of the wireless device. | ||||||
| 86 | 차량 이동로용 광고표시 장치 | KR1020110071196 | 2011-07-18 | KR1020130010411A | 2013-01-28 | 한종휘 |
| PURPOSE: An advertisement display device for a vehicle route is provided to improve the effectiveness and availability of the advertisement display device. CONSTITUTION: An advertisement display device for a vehicle route comprises a plurality of blinking devices(10) for displaying an advertisement image, a plurality of opaque plates(20) which are formed between the blinking devices. The blinking device can be formed with an LED display panel. A vehicle sensor(11) senses a moving vehicle. The blinking device can includes first and second display modules(10a,10b) which receive an electric signal transmitted from the vehicle sensor. | ||||||
| 87 | MATCHING OF ADVERTISING SOURCES AND KEYWORD SETS IN ONLINE COMMERCE PLATFORMS | PCT/US2011/000055 | 2011-01-12 | WO2011087904A1 | 2011-07-21 | ZHANG, Tao; GUO, Jiaqing; GUO, Ning |
Providing online advertisements includes selecting, among a plurality of advertising sources provided by a seller, a selected plurality of advertising sources that meet a predefined condition; generating a plurality of keyword sets that correspond to the selected plurality of advertising sources; establishing a programming model according to a set of predefined constraints, wherein the programming model represents match of the selected plurality of advertising sources and the plurality of keyword sets; and determining a substantially optimal match between at least some of the plurality of advertising sources and the plurality of keyword sets by solving the programming model. |
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| 88 | METHOD ALLOWING AN ADVERTISEMENT PUBLISHER TO COMPUTE THE PRICE BILLED TO AN ADVERTISING CUSTOMER FOR PUBLISHING AN ADVERTISEMENT OR INFORMATION IN AN OFFLINE MEDIA | PCT/EP0303550 | 2003-04-04 | WO03085565A8 | 2003-12-11 | DURAND DIDIER; TADDEI CHRISTOPHE; CHARTON SYLVAIN |
| 89 | METHOD ALLOWING AN ADVERTISEMENT PUBLISHER TO COMPUTE THE PRICE BILLED TO AN ADVERTISING CUSTOMER FOR PUBLISHING AN ADVERTISEMENT OR INFORMATION IN AN OFFLINE MEDIA | PCT/EP2003/003550 | 2003-04-04 | WO2003085565A2 | 2003-10-16 | DURAND, Didier; TADDEI, Christophe; CHARTON, Sylvain |
Method allowing an advertisement publisher to compute the price billed to an advertising customer for publishing an interactive advertisement in an offline media. The number of answers to the advertisement received over an electronic return channel is used as a metric for determining the effectiveness of said advertisement. At least one component of said price depends on said number of answers received. |
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| 90 | ONLINE AD SERVING | EP09759142 | 2009-05-30 | EP2308018A4 | 2013-02-06 | FAN XIAOFENG; WANG HELEN J; DUNAGAN JOHN D; MALIK MANSOOR A; BATHEJA RAJESH S |
| 91 | ONLINE AD SERVING | EP09759142.4 | 2009-05-30 | EP2308018A2 | 2011-04-13 | FAN, Xiaofeng; WANG, Helen, J.; DUNAGAN, John, D.; MALIK, Mansoor, A.; BATHEJA, Rajesh, S. |
| Online ad hosting (e.g., hosting ads from one domain on a webpage from a different domain) is accomplished using a cross-domain frame (e.g., an inline frame (IFrame)), a secure inter-frame communications channel, and a source code interface (e.g., a set of application program interfaces (APIs)). That is, a cross-domain IFrame may be created in a host webpage, which can isolate an ad from the host webpage. An inter-frame communications channel may be utilized to communicate between the contents of the cross-domain frame and the host webpage. Further, a source code interface may be used to communicate a host's preferences for an ad's parameters and restrictions. | ||||||
| 92 | MULTI-WIRELESS PROTOCOL ADVERTISING | EP07751605.2 | 2007-02-22 | EP1989912B1 | 2016-01-06 | HERVE, Philippe; SMETS, Robertus, C. |
| 93 | TARGETED ONLINE ADVERTISING | EP08847870.6 | 2008-11-06 | EP2210229A1 | 2010-07-28 | ZHU, Baojin; ZHANG, Qing; WANG, Hai |
| A method of targeted online advertising provides to a user advertisements that meet the user preferences. The method stores user information of users, organize the users into user layers, identifies the stored user information of a visiting user based on a user identifier, and identify a target user layer associated with the visiting user. The method then determines a targeted advertisement type for the visiting user based on the favorite advertisement type of the target user layer and the user information of the current visiting user, and accordingly selects a targeted advertisement to be presented to the visiting user. The user information of the visiting user and the related user layer(s) are updated with the new user information including the records of the user's visit activities. The method provides targeted ads to users, and improves the click rates and the efficiency of the online advertisements. | ||||||
| 94 | TARGETED ONLINE ADVERTISING | EP08847870 | 2008-11-06 | EP2210229A4 | 2012-12-26 | ZHU BAOJIN; ZHANG QING; WANG HAI |
| 95 | 하차벨을 이용한 버스 광고 시스템 | KR1020140038137 | 2014-03-31 | KR1020150114134A | 2015-10-12 | 임진욱 |
| 본발명은하차벨을이용한버스광고시스템에관한것이다. 본발명은하차벨을이용한버스광고시스템에있어서, GPS 위성으로부터버스의위치정보와현재시간에대한 GPS 정보를수신받는 GPS 수신기; 상기버스내부에다수구성되어작동시하차신호를운전자에게전달하는하차스위치와, 상기하차스위치구동시온/오프되는하차램프부와, 상기하차스위치의작동에따라광고콘텐츠를출력하기위해하차대기신호를전송하는하차제어부를포함하는하차벨; 상기광고콘텐츠가저장되며, 상기광고콘텐츠를운행중인버스의지역별로할당하고, 버스노선별로분류하는광고 DB; 상기하차대기신호와 GPS 정보와대응하는광고콘텐츠를광고 DB로부터추출및 제공하는중앙제어부; 상기중앙제어부와하차제어부와연동하여각각광고콘텐츠와하차대기신호를제공받으며, 하차대기신호에대응하는하차안내메세지및 광고콘텐츠를출력하는음성정보출력부를포함하는것을특징으로하는하차벨을이용한버스광고시스템을제공한다. | ||||||
| 96 | 검색 키워드를 이용한 광고 시스템 및 이를 이용한 광고 방법 | KR1020140118713 | 2014-09-05 | KR1020150111811A | 2015-10-06 | 김준모 |
| 본발명의실시형태인온라인광고시스템은, 정보검색서비스를제공하며, 검색사이트를통한정보검색서비스를제공함에있어서사용자가궁금해하는키워드를입력하면, 기존은검색사이트의검색결과가노출되었다. 이에본 온라인광고시스템은검색사이트의영역을침범하지않고그와별도의공간을만들어화면의상,하,좌,우등 영역을자유롭게움직이게할 수있도록이용하여별도의광고콘텐츠를디스플레이하는이동통신단말기및 검색사이트, 유무선네트워크로연결하는유무선통신망을포함하는온라인광고시스템이다. 본발명의실시형태에따르면검색키워드에따른온라인광고를수행함으로써광고효과를높일수 있다. 또한본 발명의실시형태에따르면검색키워드에의해검색된정보콘텐츠와광고콘텐츠를서로다른운영업체로부터제공받아각각별개로표시함으로써, 광고서비스제공의다양성을기할수 있다. 따라서광고효율을극대화할수 있다 | ||||||
| 97 | 온라인 광고 시스템 및 방법 | KR1020120119847 | 2012-10-26 | KR101499536B1 | 2015-03-11 | 주다영; 신유민 |
| 온라인 광고 시스템 및 방법이 개시된다. 본 발명의 일 실시예에 따른 온라인 광고 시스템은, 광고 컨텐츠를 제공하는 제1 클라이언트, 광고 컨텐츠를 수신하여 이를 저장하는 서버, 서버에 이미지 컨텐츠를 제공하고, 이미지 컨텐츠와 결합될 광고 컨텐츠를 선택하는 제2 클라이언트를 포함하되, 서버는 이미지 컨텐츠에 광고 컨텐츠를 병합한 병합 컨텐츠를 생성하고, 서버는 제3 클라이언트에게 병합 컨텐츠를 제공하고, 제3 클라이언트가 병합 컨텐츠 내의 소정 영역을 클릭할 경우, 병합 컨텐츠가 광고 컨텐츠로 변환된다.
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| 98 | 온라인 지역 광고 시스템 | KR1020130017629 | 2013-02-19 | KR1020140104578A | 2014-08-29 | 윤현창 |
| Disclosed is an on-line local advertisement system. The on-line local advertisement system comprises an apartment house information providing unit and a local advertisement information providing unit. The apartment house information providing unit provides a connection environment enabling a user to independently acquire apartment house information on each of multiple apartment houses and provides a connected user terminal with relevant apartment house information. The local advertisement information providing unit provides advertisement information in a local area including an apartment house provided from the apartment house information. As described above, the on-line local advertisement system provides a community site related to multiple apartment houses located in an advertisement area and advertisement contact opportunities to residents who access to the community site, thereby performing advertising of the apartment houses more effectively. | ||||||
| 99 | 온라인 광고 시스템 및 방법 | KR1020120119847 | 2012-10-26 | KR1020140054486A | 2014-05-09 | 주다영; 신유민 |
| Disclosed are an online advertisement system and a method thereof. The online advertisement system according to an embodiment of the present invention includes: a first client to provide advertising content; a server to receive and store the advertising content; and a second client to provide image content to a server and to select advertising content to be combined with the image content. The server generates combination content obtained by combining the advertising content with the image content. The server provides the combination content to a third client. When the third client clicks a predetermined region in the combination content, the combination content are converted into the advertising content. | ||||||
| 100 | 소셜네트워크와 연동하는 온라인 광고시스템 | KR1020120086717 | 2012-08-08 | KR1020140021139A | 2014-02-20 | 강수현 |
| The present invention relates to a system which realizes an advertisement which is linked with a social network in order to increase advertisement efficiency on the web and more specifically, to an online advertisement method which increases advertisement efficiency by a method of giving a subscription code capable of participating in an event and also increases the sales of a product in case of uploading an advertisement text through a social network service (SNS) by being linked with the SNS. [Reference numerals] (110) Product DB; (111) Clothing item; (112) Basic item; (113) General merchandise item; (114) Brand item; (115) New product item; (120) Event control unit; (121) Event product image forming unit; (122) Target forming unit for each image area; (123) Effective target detecting unit; (124) Event application code certifying unit; (125) SNS linking unit; (130) Integrated certification unit; (131) User certification unit; (132) Second application code including unit; (140) Advertisement DB; (141) Advertisement quiz providing unit; (142) First application code including unit; (150) Winning code providing unit; (160) Winning code extracting unit; (170) Event cost calculating unit; (200) Second host server; (300) User terminal; (400) Advertiser terminal | ||||||
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