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序号 专利名 申请号 申请日 公开(公告)号 公开(公告)日 发明人
181 호출 기능을 갖는 디바이스에 광고와 같은 로컬 에어리어광고를 생성 및/또는 서비스하는 방법 KR1020077002385 2005-06-29 KR1020070056047A 2007-05-31 발루자스미트; 로우레이헨리에이.
Sets of local, (e.g., online) ads may be generated by obtaining sets of information about (e.g., local) establishments, each set including a business address information and/or a telephone number, (b) determining, for each of the sets, a location using at least one of at least a portion of the business address information and at least a portion of the telephone number, and (c) generating, for each of the sets, an ad that includes targeting information that targets the serving of the ad to queries related to the determined location. A query, including information about a location of a client device, tray be accepted :rid at least one of the generated ads that includes targeting information that targets the location of the client device may be determined.
182 통화 허용/거절 버튼 바 또는 알림 바를 사용한 이동통신단말기의 광고 표시 방법 및 그 장치 PCT/KR2013/006987 2013-08-02 WO2014027776A1 2014-02-20 김현재

본 발명은 통화 허용/거절 버튼 바(아이콘) 또는 문자 등의 알림 바(아이콘)를 구비한 이동통신단말기의 광고 표시 방법에 있어서, 상기 통화 허용 버튼 바에 대한 사용자 조작 여부를 감지하는 단계 및, 상기 감지 결과, 상기 통화 허용 버튼 바에 대한 사용자 조작이 감지된 경우 상기 통화 허용 버튼 바 내의 소정의 제1 설정 스크린(또는, 영역) 상에 광고 콘텐츠를 삽입하여 표시하는 단계를 포함하여 이루어진 통화 허용/거절 버튼 바 또는 알림 바를 사용한 이동통신단말기의 광고 표시 방법 및 그 장치에 관한 것으로, 통화 허용/거절 버튼 바(아이콘) 또는 문자 등의 알림 바(아이콘)를 사용해 효과적으로 사용자에게 광고를 제공할 수 있다.

183 SYSTEM AND METHOD FOR DETECTING CALL-THROUGH EVENTS FOR ADVERTISING IMPRESSIONS SENT TO MOBILE WIRELESS DEVICES PCT/US2009048743 2009-06-26 WO2010002713A2 2010-01-07 NATH BADRI; KUSHWAHA RAKESH
An arrangement is described for capturing and reporting call-through events in connection with phone numbers embedded in advertising impressions sent to mobile wireless devices. A call-through event is said to occur when a phone number embedded within an advertising impression is called from the mobile device. The system includes a call-through detector on the device that captures data related to a call-through event and communicates the captured data for one or more phone numbers over the network to a server. The server collects the captured data from various mobile devices and can correlate those with the advertisements sent to the mobile devices. A call detail information record sent from a device may contain detailed information about the context in which the call was made from the mobile device, including, for example, time of day or device location.
184 PROVIDING AD SERVING ENTITY ATTRIBUTION AND/OR SOLICITATION MESSAGES FOR CALL-ON-SELECT LISTINGS,SUCH AS FOR CALLS PLACED VIA CALL-ON-SELECT FREE LISTINGS PCT/US2007015327 2007-06-29 WO2008005416A2 2008-01-10 CHEN JOHNNY
A listing serving network, such as one that serves listings with call-on-select functionality, is promoted via messages. The messages might be delivered before establishment of a call (e.g., a call invoked from a selection of a call-on-select listing), during an established call, or after a call. The messages might provide call attribution to the listing serving network. The message might include an enhanced listing solicitation.
185 ADVERTISEMENT DELIVERY SYSTEM, CALL CONTROL APPARATUS, AND ADVERTISEMENT DELIVERY METHOD US12691945 2010-01-22 US20100131974A1 2010-05-27 Joji Furuya; Kazuyoshi Kondo; Tomohiro Suzuki
An advertisement delivery system by a telephone service utilizing IP telephone communication technology. The system comprises at least a call control apparatus controlling calling between a sending side terminal provided with a reproduction device and a receiving side terminal, and an advertisement delivery apparatus delivering advertisement video information to the terminal. The call control apparatus comprises a monitoring function unit monitoring the “voice media state” and “video media state” of the terminal and a delivery connection function unit delivering the advertisement video information based on the results of monitoring.
186 SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR EXTRACTING USER PROFILES AND HABITS BASED ON SPEECH RECOGNITION AND CALLING HISTROY FOR TELEPHONE SYSTEM ADVERTISING PCT/US2007060899 2007-01-23 WO2007087523A3 2007-12-21 GILBERT ARLO CHRISTOPHER; MULDOWNEY ANDREW
A system, method and computer program product for providing targeted messages to a person using telephony services by generating user profile information from telephony data and using the user profile information to retrieve targeted messages.
187 METHOD AND APPARATUS FOR PROVIDING ADVERTISEMENT DURING CALL WAIT IN TELEPHONE NETWORK SYSTEM AND TELEPHONE INSTRUMENT PCT/KR0100513 2001-04-03 WO0186931A8 2002-03-07 PARK JUNG-YEON
The present invention relates to a method and apparatus for servicing advertisement during call wait and a communication terminal. Particularly the method according to the invention comprises the steps of calling a receiver's terminal by a sender's terminal, outputting advertisement information instead of a call wait sound by the sender's terminal during the waiting for call response at the receiver's terminal, and ceasing the output of the advertisement information and maintaining conversation state by the sender's terminal at the time of call response from the receiver's terminal. Accordingly, the present invention can maximise the advertisement effect through communication terminals by issuing advertisement message instead of conventional standby signal sound during the call response wait.
188 コール機能を備えたデバイスに関する広告等の地域広告の生成及び/又は提供 JP2010232591 2010-10-15 JP5888846B2 2016-03-22 シュミート・バルジャ; ヘンリー・エー.・ローリー
189 Call center system, advertisement information distribution method and program JP2001254233 2001-08-24 JP2003067626A 2003-03-07 WATANABE MASAHIDE
PROBLEM TO BE SOLVED: To enable even a browser phone user who is inexperienced in the Internet to easily specify and access an URL (user requirement language). SOLUTION: A call center system 1 capable of mutual communication with a browser phone 2 through a network is provided with a customer data base 13, an operator terminal 11 capable of voice communication with the browser phone 2 for registering a mail address taken from the user of the browser phone 2 and inputted by an operator to the customer data base 13 and a server system 12 for providing a plurality of web pages on the network. At the time of registering the mail address, the operator terminal 11 sends out a request for transmission of advertisement information specified by the operator to the registered mail address. Corresponding to the request, the server system 12 transmits the specified advertisement information and the address of the web page relating to it to the registered mail address in a prescribed mail form.
190 Advertisement delivery system, call control apparatus, and advertisement delivery method US12691945 2010-01-22 US08406394B2 2013-03-26 Joji Furuya; Kazuyoshi Kondo; Tomohiro Suzuki
An advertisement delivery system by a telephone service utilizing IP telephone communication technology. The system comprises at least a call control apparatus controlling calling between a sending side terminal provided with a reproduction device and a receiving side terminal, and an advertisement delivery apparatus delivering advertisement video information to the terminal. The call control apparatus comprises a monitoring function unit monitoring the “voice media state” and “video media state” of the terminal and a delivery connection function unit delivering the advertisement video information based on the results of monitoring.
191 Systems and methods to convert a call generated from an advertisement US11467148 2006-08-24 US09183559B2 2015-11-10 Ebbe Altberg; Scott Faber; Ron Hirson; Sean Van Der Linden
Methods and systems for converting a call generated from an advertisement. One embodiment includes: establishing a real time communication connection between a first entity and a second entity via a communication reference embedded in an advertisement that is presented on behalf of the second entity; billing the second entity for the advertisement in response to the communication connection being established via the communication reference; monitoring the communication connection between the first entity and the second entity to detect a pre-defined indication; and charging the first entity, on behalf of the second entity, for communications with the second entity over the communication connection in response to a detected occurrence of the pre-defined indication.
192 MONETIZING SERVICE CALLS THROUGH ADVERTISING US13526000 2012-06-18 US20120314853A1 2012-12-13 Ambar PANSARI; Jessica R. Ewing
A platform service that is used by an application may be linked to an advertising service. A cost of using the platform service may be reduced based on the linking.
193 High volume call advertising system and method US11347970 2006-02-06 US08107600B1 2012-01-31 Sean P. O'Keeffe
Disclosed is a method and system for providing third party advertisements with the use of a delayed call connection system, comprising an answering system configured to play an advertisement message after answering a call to a business; a plurality of advertisers' messages stored in memory and accessible by said answering system, whereby at least one of the advertisers is not related to the business; and a communication system configured to connect the telephone caller to the business after the plurality of advertisers' messages have been played.
194 SYSTEM AND METHOD FOR PROVIDING ADVERTISEMENT LEAD CALLING US12348679 2009-01-05 US20100161420A1 2010-06-24 Edward W. Mandel
A system and method for providing advertisement lead calling in a networked environment. The system provides an advertisement contact module, a call request module, and a request transmission module. The user views an advertisement that he or she is interested in. An icon, placed proximate the ad by the system, allows the user to request additional information concerning the ad. The system generates a pop-up window in response to the user's request, whereby the user enters his or her contact information. The system then transmits the information request to the advertiser or the advertiser's representative to facilitate contact between the two. The user is notified as to the status of the transmission (pending or complete).
195 TARGETING ADS BY TRACKING CALLS US12108029 2008-04-23 US20090268890A1 2009-10-29 Shekhar GUPTA
By providing a method for acquiring consumer data without user interaction, such as analyzing CDRs to identify consumers of businesses, for example, advertisers may more accurately target advertisements to users that are more likely to find the advertisements useful or relevant. CDRs may be utilized to identify specific callers or households who have called a particular or type of business, a concentration above a certain interest level who call certain businesses, or any other information indicative of interest in a topic, candidate, business, or similar entity that would benefit from advertising.One embodiment includes a system and method for providing targeted advertisements. In this embodiment, a processor may be configured to capture call record data of customers of telecommunications services. The processor may further be configured to process the call record data to determine categories of interest of the customers. The processor may also be configured to generate information from the processed call record data, where the processed call record data associated with the customers may be included in the information if the call record data satisfies at least one criteria. The processor may also be configured to avail the information to advertisers for use in advertising.
196 INTERACTIVE ADVERTISING ON CALL TERMINATION FOR MOBILE TERMINALS US12867515 2009-02-13 US20100318414A1 2010-12-16 Pekka Ettala
Call or call alarm terminating method and system in a mobile telecommunication system, whereby a user (caller, USER1) having a calling mobile telecommunication terminal device (MOBILE1) makes a call to another user (recipient, USER2) having a called mobile telecommunication terminal device (MOBILE2), wherein when one of the user has finished the call or call alarm desired media, like an advertisement, is displayed at the called and/or calling terminal display, wherein the user of the called or calling terminal device responds to the media by giving an input via the interface of the called or calling terminal device, the called or calling terminal device executes one or several operations based on the input from the user.
197 METHOD FOR PROVIDING ADVERTISEMENT SERVICE BASED ON CALL US14569877 2014-12-15 US20150170184A1 2015-06-18 Min-Soo KIM
A call-based advertisement service-providing method is provided, and this method includes a step where signal based on incoming call or outgoing call is received from at least one terminal; a step where advertisement databases are arrayed based on information about a user of the at least one terminal; s step where the arrayed advertisement databases are transmitted to the at least one terminal to which the incoming call or outgoing call has been transmitted and the advertisement based on the advertisement databases is displayed on the at least one terminal; and a step where a first reward point is provided to the at least one terminal on which the advertisement has been displayed. In this connection, the information about the user includes at least one of area, gender, age, marital status, preferred movie, preferred goods, and preferred service article.
198 High volume call advertising system and method US13353244 2012-01-18 US08554620B1 2013-10-08 Sean P. O'Keeffe
Disclosed is a method and system for providing third party advertisements with the use of a delayed call connection system, comprising an answering system configured to play an advertisement message after answering a call to a business; a plurality of advertisers' messages stored in memory and accessible by said answering system, whereby at least one of the advertisers is not related to the business; and a communication system configured to connect the telephone caller to the business after the plurality of advertisers' messages have been played.
199 PROVIDING AN ADVERTISEMENT TO A CALLING PARTY BEFORE RINGBACK US11561769 2006-11-20 US20080120176A1 2008-05-22 Ramachendra P. Batni; Robert Brunetti; Sanjoy Paul; Michael J. Rudolph
Communication networks and associated methods are disclosed that provide an advertisement or other type of informational message to a calling party before providing ringback tones. A communication network described herein receives a call from the calling party to the called party, and temporarily interrupts call processing for the call. The communication network then selects an advertisement for the call, and initiates delivery of the advertisement to the calling party. After the advertisement is delivered to the calling party, the communication network resumes call processing for the call. In resuming call processing, the communication network provides ringback tones to the calling party and attempts to connect the call to the called party.
200 Advertising message during setup to an internet provider through a digital switching network EP00307169.3 2000-08-21 EP1081621A3 2003-02-26 Chavez, David L., Jr.; Thieler, Stephen M.

Transmitting to a user an advertisement when the user is initially establishing communication with an Internet provider via a digital switching system. A server within the digital switching system transmits the advertisement. This advertisement may take a multitude of forms including a multimedia message that includes sound and video. In addition, when the user transfers from one web site to another web site, a server within the digital switching system responds to this action by transmitting an advertisement to the user until the new web site responds. The digital switching system may be a broadband hybrid optical cable digital switching system. In addition, the digital switching system may also be an all digital fiber system which provides optical fiber directly to the home or office of the user. The server in the digital switching network can send additional information if a customer indicates during the transmission of an advertisement that they wish additional information from the advertiser. The ability of an advertiser to pinpoint the recipients of their advertisements so precisely will make the capability extremely valuable for advertisers.

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